Every human alive uses their senses to survive. The components of sight, hearing, touch, taste and smell are critical to how a consumer goes about their daily life, and how best to market any product to them. But there is also another component, and this is emotion, which is connected to psychology. The emotions sparked by a sensual experience is what is memorized into the brain of an individual. In the world today, the senses are often muddled.
On social media, health and wellness is the craze, with gym membership at an all-time high and diets shifting from largely meat and fat based to a largely plant based diet.
